Thursday, April 1, 2010

Keep Up With Your Favorite WTA Players

The WTA Tour and Sony Ericsson jointly announced the launch of SuperFans (www.WTASuperFans.com) – a groundbreaking social media channel that will live online across the Tour, player, tournament and Sony Ericsson digital and mobile platforms and will become the destination for women’s tennis fans across the globe to get closer than ever before to players.

“The social media revolution has enabled professional athletes like myself to have a more meaningful two-way dialogue with fans,” said Maria Sharapova, the most followed female athlete in the world. “I love the SuperFans concept, as it makes it easy for fans of women’s tennis to hear from us and talk to us.”

The Tour’s top social networkers – Venus Williams, Serena Williams and Maria Sharapova – have close to 5 million combined followers on the internet.

courtesy: www.sonyericssonwtatour.com

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